Based in Los Angeles, Kjersti Flaa is an award winning journalist and multimedia producer covering American entertainment, lifestyle, and fashion for major European outlets.
Originally from Norway, Flaa is the principal celebrity interviewer on the biggest entertainment show on TV2 in Norway. Other broadcasters include NRK Radio and TV (Norway’s public broadcaster) and Entertainment Tonight (MBC Arabic). She interviews celebrities for ELLE International (published in 45 countries) both for print and for multimedia concepts. She was a Hollywood correspondent for SBS, Channel 6, Shownieuws (Holland) from 2011-2106. Her celebrity interview-focused YouTube channel Flaawsome Talk has over 75 million views.
Flaa also worked on branded content concepts with CNN’s Courageous Studio and Warner Brothers for Johnny Depp’s movie Black Mass. She recently worked with Christian Dior for their TikTok campaign with Cara Delevingne.
Flaa also serves as the moderator for NOW – Nordic Oscar Weekend – an annual three-day seminar for entertainment industry professionals in Scandinavia and Hollywood. She has appeared in 11 documentaries, as an Industry expert, on Kabel Eins in Germany – and as a Hollywood and celebrity insider on German entertainment news broadcasters, Pro Sieben and ZDF. Flaa has been profiled multiple times by major outlets concerning her success reporting on celebrities, her fight against corruption in the award system in Hollywood, and her involvement with NOW.
She is the Founder and Creative Director of Content Now, a production company based in LA. She produced 130 episodes of the short form entertainment series Hollywood Stories for Scandinavia’s biggest streaming network VIAPLAY in 2018. The show was sold to over 40 countries.
AWARDS: Flaa’s TV interview with Diane Keaton won the 62nd annual SoCal Journalism Award in 2020 for Best Entertainment Feature. Her profile on Jane Fonda took second place at the SoCal Journalism Awards Contest in 2019. Her TV interview with Henry Winkler was second runner up at the 12th National Arts & Entertainment Journalism Awards in 2019.
MEMBER OF: Critics Choice Association, Motion Picture Association, LA Press Club.