Based in Los Angeles, Kjersti Flaa is an award winning journalist and multimedia producer. Originally from Norway, she has been covering American entertainment, lifestyle, fashion, and trends for all her homeland’s major newspapers and magazines since 2007.
Flaa is the principal celebrity interviewer on the biggest entertainment television show in Norway: God Kveld Norge (Good Evening Norway, TV2), and her movie-related interviews are featured frequently on NRK Radio and TV (Norway’s public broadcaster). Flaa produced entertainment segments for Entertainment Tonight MBC Arabic, and served as the Hollywood correspondent for SBS, Channel 6, Shownieuws in Holland for five years. She was hired as a reporter for a collaboration project with CNN’s Courageous Studio and Warner Brothers, and she received a talent-visa by the US government for extraordinary abilities in her field of journalism (O1).
Flaa’s television interview with Diane Keaton won the 62nd annual SoCal Journalism Award in 2020 for best Entertainment Feature. Her print profile on Jane Fonda took second place at the SoCal Journalism Awards Contest in 2019. Later that year her TV interview with Henry Winkler was recognized as second runner up by the 12th National Arts & Entertainment Journalism Awards. As a testament to her interview skills, her celebrity interview-focused YouTube channel Flaawsome Talk has over 74 million views.
Flaa also serves as the moderator for NOW – Nordic Oscar Weekend – an annual three-day seminar and event in Los Angeles having as its principal goal to build a bridge between entertainment industry professionals in Scandinavia and Hollywood. She has appeared eight times as a Hollywood expert in film related documentaries for Kabel Eins in Germany – and profiled multiple times by major outlets in Norway concerning her success reporting on celebrities and her involvement with NOW.
She is the Founder and Creative Director of Content Now TV, a production company based in Los Angeles. She produced 130 episodes of the short form entertainment series Hollywood Stories for Scandinavia’s biggest streaming network VIAPLAY in 2018. The show was sold to over 40 countries. In 2019 she produced and directed Social Media Killed the Movie Star, a star studded pop culture docutainment.